This project is entirely independent. I deeply admire and respect the authentic concept of The Yummy Time. I learned from their unique philosophy and created these premium identity elements to showcase how a modern coffee brand can feel refined and sensory.
YEAR
2025
ROLE
Brand designer
SERVICES
Brand identity
The Yummy Time is a premium specialty coffee and bakery shop that merges scientific precision with the organic soul of artisan craft. Inspired by minimalist architecture and geometric clarity, its identity blends earthy mocha tones with a sophisticated symbol—a stylized mark reflecting the fluid beauty of cappuccino swirls. Circular typography, echoing the tactile ring of a coffee cup, grounds the design in a ritualistic, elegant form. A refined, calm, and sensory brand created for those who find excellence in the smallest details. Savor the moment.
This project is entirely independent. I deeply admire and respect the authentic concept of The Yummy Time. I learned from their unique philosophy and created these premium identity elements to showcase how a modern coffee brand can feel refined and sensory.
YEAR
2025
ROLE
Brand designer
SERVICES
Brand identity
The Yummy Time is a premium specialty coffee and bakery shop that merges scientific precision with the organic soul of artisan craft. Inspired by minimalist architecture and geometric clarity, its identity blends earthy mocha tones with a sophisticated symbol—a stylized mark reflecting the fluid beauty of cappuccino swirls. Circular typography, echoing the tactile ring of a coffee cup, grounds the design in a ritualistic, elegant form. A refined, calm, and sensory brand created for those who find excellence in the smallest details. Savor the moment.
This project is entirely independent. I deeply admire and respect the authentic concept of The Yummy Time. I learned from their unique philosophy and created these premium identity elements to showcase how a modern coffee brand can feel refined and sensory.
YEAR
2025
ROLE
Brand designer
SERVICES
Brand identity
The Yummy Time is a premium specialty coffee and bakery shop that merges scientific precision with the organic soul of artisan craft. Inspired by minimalist architecture and geometric clarity, its identity blends earthy mocha tones with a sophisticated symbol—a stylized mark reflecting the fluid beauty of cappuccino swirls. Circular typography, echoing the tactile ring of a coffee cup, grounds the design in a ritualistic, elegant form. A refined, calm, and sensory brand created for those who find excellence in the smallest details. Savor the moment.